Stephanie Beckman is a 25-year veteran of consumer direct response advertising with experience in everything from new product introductions to lead generation campaigns to hybrid retail and branding. Stephanie gained experience managing multimedia DR advertising for industry leaders such as Alaska Travel Industry Association, AT&T, Bally's Total Fitness, Cheap Tickets, Irwin Naturals, Jenny Craig, Nintendo, MGM/UA, Park Place Entertainment and Rug Doctor, and she managed the launch of 18 housewares products for Sears.
At DRTV Inc. Stephanie's expansive direct response experience is leveraged for campaign management, from test strategy to retail support. She is also a key leader in DRTV Inc.'s inventor outreach, with an enthusiasm for attracting the next generation of inventors by combining proven DRTV "success formulas" with new technologies and social media.